Detroit is the 12th Largest Internet Usage City in the United States.
34% of Internet Users are Women.
The Average User Spends 5.28 hrs per wk. Accessing the Internet.
Over $500 Billion in Business to Business Commerce Via the Internet in 1995.
Useage Growth Has Incresed by as Much as 10% per Month.
Surveys by Nielson and O'Reilly in
1995 indicate:
6,000,000 adults in US use the Internet
34% are women
Average age is 43
Avg. household income is 64,000$/year.
The Internet has been doubling in size every year since 1988.
Growth rate of Net population is about 10% per month.
Internet users are usually well educated,
married, 20-25 years old; 2/3 are male.
The number of people using the Internet will grow at a 62%
annual compounded rate over the next six years, from
30,000,000 in 1994 to 550,000,000 in the year 2000, per Mr.
Curhan, an analyst at Volpe Welty & Co. Another source
projects 200 million by 1999 and 325 million by 2005.
Per Business Week, 7/29/96, there are about 90,000 Websites.
How do people find out about a particular site (based on telephone survey of 750 Internet users)?
- 55% family and friends
- 32% browsing
- 25% magazines
- 14% television
- 10% links from other sites
- 7% newspapers
- 4% books
- 2% other
One survey (1995) says that 33% of US corporations have an Internet site.
Another one says that 77% of the firms in the US will be on the Internet by 12/97.
Survey by USA Today of how businesses use
the WWW:
- 32% to offer information
- 24% to find information
- 23% to sell products/services
- 21% to advertise products
